NeXtime annoyed with copies of original NeXtime design
Never draw what you can copy is a popular saying. But it is the nightmare of every designer: to find a copy of his or her design in the stores. “We increasingly experience copies of our designs,” said Alain Frie, creative director of NeXtime. “But we refuse to accept this as normal and we will continue to challenge those companies who market copies or close look-a-likes of our clocks and support our designers. Sadly enough, legal actions in this sense have become part of our business. We will continue to be relentless in protecting our designs. Regardless who and where, and do not see it as a compliment to our designers, as one of the companies have responded when we flagged their copy of one our designs.”
Alain show some copies of original NeXtime designs. “These copies are of designs that have proven successful over the years in many markets, and that is probably why companies made these copies. As you can see, the copied design is done poorly and also most of the copies are of a poor quality. NeXtime stands for a high commitment to design and craftsmanship in clocks. We encourage everyone to be original and look forward to receive fresh new designs from designers.
Original NeXtime design |
Copies |
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The Testpage (8607) was designed by Frits Vink for NeXtime. We introduced the Testpage in 2006 and it is one of our best sellers |
Woonexpress from the DMG in the Netherlands bought this plastic clock from a copycat firm in China |
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The Chef (2925) designed by Steve Buss was introduced in 2008 and we received a designer prize in 2009. |
PT was very creative in copying our Chef this year
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Founded in 1970, NeXtime is the worldwide leader in clocks. The company offers a wide range of wall clocks, table clocks and alarm clocks designed for people to enjoy and looking how time passes by more fun.
NeXtime and the NeXtime logo are registered trademarks of NeXtime in Europe and/or other countries.
You can find more images relating to NeXtime and its products on the company website www.nextime.eu
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For more information regarding this press release and other press related queries please contact NeXtime’s marketing department, your contact Marije Guillaumond at: +31 (0)23 5 100 900 or
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NeXtime - press release jan 2011- only draw...never copy.pdf
